ABC

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. The ABC animal rattle is the ideal companion for teething baby. The rattle in the shape of a cute monkey, hippo or lion makes jolly rattle sounds. The cute flower around the animal rattle is made of a soft, structured material that makes the rattle easier to hold and soothes teething pain. The ABC animal rattle is suitable for children aged 3 months and over.

This cute 26 cm ABC bath seahorse attaches to the bath with suction cups. Bathtime fun begins by pouring water into the waterwheel on the colourful seahorse’s tummy, using the green beaker. Little ones will never again find bathtime boring. Suitable for children aged 12 months and over.

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. The ABC rubber duck - the classic bath time toy - is a must in every bathtub! The small, easy-to-hold duck is available in pink, yellow, green and blue and can swim and squirt water through its beak. The ABC rubber duck is suitable for children aged 3 months and over.

"Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. The ABC bath octopus is the ideal bath time companion. Hold the octopus under water to fill it up. The water remains inside the octopus if you seal the air hole on its head once it resurfaces. If you leave the hole open, the water pours out of the tentacles of the ABC bath octopus. A small feature with a great effect! The ABC bath octopus is suitable for children aged 12 months and over."

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. The ABC bath turtle guarantees hours of bath time fun! The small turtle swims on the surface and squirts a small fountain of water out of its shell. The ideal toy for bath time! Its rounded design ensures it can be held securely by children. The ABC bath turtle is suitable for children aged 12
months and over. 3x 1.5 V R03 battery not included.

Bath time fun – for children aged 3 months and over. The 3 water animals can be caught with the net and also squirt water, making bath time lots of fun.

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. Lots of fun with the ABC car keys! In addition to the 3 removable, colourful keys, the ABC car keys offer 4 great sound effects, such as locking, starting, alarm and honking. This toy promotes the motor skills of young children and enables them to recreate real-life situations. The ABC car keys are suitable for children aged 6 months and over. 1 X 1.5V R03 battery is included.

All six sections of the ABC Caterpillar Twister can be twisted round to make fun clacking noises. Each section has lots of interesting features, such as a mirror, rattle, teething rings, knobbly and sliding parts, which provide children with visual, auditory and tactile fun, as well as training the motor skills and hand-eye coordination. The ABC Caterpillar Twister measures 35cm and is suitable for children from 6 months.

Cuddling, squeezing and hugging are a form of self-awareness that babies aged 6 months and over are keen to pass on to their favourite doll. The particularly soft and resilient fabric encourages little hands to keep a good hold of it.

Kids will have a lot of fun with this adorable ABC swimming turtle shape sorter for the playroom or bath. The turtle can swim and has 5 differently shaped openings in its shell. Each of the 5 shaped pieces will only fit into the correct opening and can be removed again by lifting off the shell. This colourful swimming turtle from ABC measures 20 cm and the sorting game develops hand-eye coordination and understanding of colours and shapes. Suitable for children aged 12 months and over.

Children love to fall asleep with a cuddly sleeping companion. The head lights up when the toy is cuddled or pressed and helps to reduce a child's fear of the dark.

The cute giraffe rattle has a ball that rattles and various parts that can be moved in different ways. The teether gently massages the gums and helps with teething. When you push the star on the giraffe's tummy, it glows and plays a tune.Suitable for children aged 6 and over. Batteries 3x 1,5V LR44 are included.

This bright and colourful metal top has a foot to keep it stable when spinning and is suitable for children aged 18 months and over. The spinning motion generates a gentle hum that children find particularly fascinating.

Your baby will love and have loads of fun with the sweet little lion or hippo. Press one of the five buttons to listen to various melodies. The button on the animal's back even lights up and encourages your baby to interact.

When hanging above a cot, the cloud, moon or star musical pull attracts baby's gaze and encourages hand-eye coordination. Pulling the string plays Mozart's lullaby and helps your little one gently fall asleep.

The colourful musical rattle can be easily grasped by babies. The three teethers gently massage the gums and help the little ones when they are teething. By pressing the large button in the middle, the rattle flashes and a wonderful melody can be heard. Suitable for babies from 3 months and over.

Children as young as 18 months can play little tunes with My First Piano. Help is provided in the form of song cards.

The “press and go” function provides children with active fun and excitement. Simply press the head of the driver in the police or fire brigade vehicle and watch the ABC Press’n Go car race off. The non-slip rubber on the wheels ensures excellent grip and racing fun on every surface. Suitable for children aged 12 months and over.

"Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. The colourful ABC Press’n Go snail has some amazing features for children to discover. Press the snail and watch it race off while its jolly little shell rotates. Besides the fun and enjoyment part, this clever little toy develops touch skills. The snail measures 14cm in length and is suitable for children aged 12 months and over. "

The rattle with chew element and touch ring features various learning activities. When grasping the ring, the beads in the tentacles make a rattle sound. The rattle thus promotes fine motor and auditory skills. The chew elements sooth teething pains and discomfort while gently massaging baby's gums.

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. The ABC roll and crawling toy makes crawling much more fun. It gets children moving, encouraging them to crawl and stand up. The rattling ball inside makes fascinating noises, and the printed design on the roll and crawling toy helps stimulate inquisitive minds. Suitable for children aged 12 months and over.

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. First calls with the ABC smart phone! The mobile phone comes with a light effect and over 25 melodies, animal sounds, ring tones and key sounds. This toy offers a playful way to recognise animal sounds and numbers while developing fine motor and language skills. The ABC smart phone is suitable for children aged 12 months and over. 2 X 1.5V R03 battery is included.

The ABC softball provides babies with a range of play opportunities from the first few months of life. The different surfaces and embroidered motifs train the sense of touch, the funny tails, grip rings and holes encourage youngsters with their motor skills. Inside the ball is a small bell which tinkles when the ball is moved.

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. Lots of fun with the soft ABC stacking blocks! The 6 colourful stacking blocks help children to learn basic shapes, colours and numbers in a playful way. The ABC stacking blocks are suitable for children aged 6 months and over.

Featuring lights and 16 sounds, the ABC Sound Station and ABC Sound Farm help to develop young children's senses through play. The ABC Sound Station makes railway station sounds, for instance the sound of a train, and a dog and cat make animal sounds. When buttons and symbols are pressed, the ABC Sound Farm makes farmyard noises, such as pigs grunting or hens clucking. The Sound Farm and Station play great tunes too that the animals can sing along to! Suitable for children aged 12 months and over. 2 x 1.5V LR6 batteries are included.

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. Ready for action with the ABC sound vehicles! On duty with the ambulance, police or fire brigade car with light and sound effects! If your press the siren light, various sounds and melodies are played. Due to the effects and the rounded shape and size, these emergency vehicles can be held securely by children, promote motor skills and encourage movement. The ABC sound vehicle is suitable for children aged 12 months and over. 2x 1.5V R03 battery included.

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. Lots of fun with the ABC stacking blocks! The 3 colourful, functional stacking blocks help children to learn basic shapes, colours and numbers in a playful way. Each stacking block has an integrated feature and will provide hours of fun and excitement for your child. The ABC stacking blocks are suitable for children aged 12 months and over. 

"What fits inside or on top of one another? The conical tower is one of the first fun building toys for children aged 12 months and over. The sorting and stacking fun with 6 colourful pieces helps develop hand-eye co-ordination in a playful way. The cups can be placed inside or on top of one another."

The stacking friends provide plenty of fun at bathtime. The four different-sized rings, designed to look like sea creatures, have to be stacked on the base in the right order. The little animals have holes for squirting water out. Suction cups on the base attach the tower to the bathtub firmly and safely. This toy stimulates children's motor skills and hand-eye coordination.

"Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. The ABC Star Rattle with a light is great fun for your toddler. The engaging Star Rattle has two play features and is easy to grip. Shake it and the cute star lights up and the colourful beads in the bottom produce a rattle sound. These features ensure the toy is the perfect companion, both during the day and night. The rattle measures 15cm and is suitable for children aged 6 months and over." 2x 1.5V LR44 battery included."

The fun sounds and the music of the telephone engage a toddler's fantasy and offer extra fun. Press the buttons to listen to various sounds, melodies and ring tones. Your child can also press down the 3 buttons to see the funny images spin.

Explore the world in a playful way with ABC! Age appropriate products from ABC encourage the natural curiosity of babies and small children from 0-36 months and support their early development. A playful approach ensures initial learning objectives are achieved, shapes and structures discovered and coordination patterns taught. Ready for action with the ABC wind-up cars! The police or fire brigade car featuring light and sound effects comes with an additional wind-up motor. If you press the siren light, 40 different sounds and melodies are played. Due to the effects and the rounded shape and size, these wind-up cars can be held securely by children, promote motor skills and encourage movement. The ABC wind-up car is suitable for children aged 12 months and over. 3 X 1.5V R03 battery is included.